The 36-year-old footballer David Beckham once again shows the world why his wife Victoria is one lucky lady by flaunting his toned body, his extensive tattoos and an impressive package in his new underwear range for H&M, which will hit stores on February 2, 2012 worldwide, in time for Valentine's Day. The collaboration between David Beckham and H&M was announced last July. Donning a pair of tight white trunk briefs that will retail at £9.99 a pair, the father-of-four looks mean and moody in just his briefs and stares solemnly into the distance. H&M Head of Design Ann-Sofie Johansson commented David Beckham was a “true icon both of sport and style” and that it was the start of an amazing adventure for them at H&M. Meanwhile in a press release, the English soccer star David Beckham revealed, “Over the past year, I’ve been developing my Bodywear range with my team and I’m extremely positive about what we have designed and produced… I’m excited and looking forward to showcasing the range to H&M customers from February.”
The first ad for David Beckham's line of H&M underwear ad debuted on January 3, 2012
The white underwear that the footballer is modeling will cost £9.99 and will be available to buy on February 2, 2012 from 1800 H&M stores in around 40 countries worldwide
Interestingly, David Beckham also caused quite a stir two years ago when he revealed his bulge in the black designer briefs, and even chose a skimpier pair in an image that saw him laying down wearing an unbuttoned white shirt. This ad is one of a series that featuring the hard-bodied soccer star in his teensy skivvies. David shared, “I don’t mind taking pictures in my underwear. It’s when the pictures are unveiled, like today, that it’s a bit embarrassing.”
The soccer star showed off his modeling muscles in this 2009 Emporio Armani ad
Beside his new underwear line, Becks reportedly refused a profitable offer to join ex-Chelsea boss Carlo Ancelotti in the French capital to play for Paris Saint Germain after citing “family reason” for his decision.
David Beckham, who is currently in the UK with his family on a winter break from America after winning the MLS title last November, is now expected to sign a new deal with LA Galaxy.
David Beckham, seen leaving Claridges on New Year's Eve with his daughter Harper, decided against moving to Paris to play for PSG and extending his time in Los Angeles citing “family reasons”
Victoria Beckham who looked smart in a sequinned tartan dress was spotted with sons Brooklyn and Cruz leaving Claridges last week. Becks’ eldest son Brooklyn, 12, kept in casual…
…while Cruz, 5, and Romeo, 9 looked as stylish as their dad as wearing suits
David Beckham 2012: H&M Underwear Model Won't Move to Paris Saint Germain